PXG - Commercial Sales Director (Tokyo, Japan)

Parsons Xtreme Golf (PXG) was founded by American entrepreneur and philanthropist Bob Parsons with the sole intent to design and develop the world’s finest golf clubs – and we believe we have done just that!  With no cost or time constraints, PXG is committed to the long process of researching various alloys, exploring new technologies, and identifying the unique properties that make PXG clubs perform unlike anything else. With no set product release cycles, the company takes its time and pours every ounce of innovation into each new club design. PXG offers a full lineup of right and left-handed golf clubs, including drivers, fairway woods, hybrids, irons, wedges, and putters, as well as a complete line of high-performance, fashion-forward apparel.   Ready to join the PXG team?

Description:

The Commercial Sales Director, Japan is a leader responsible for the full P&L, strategic direction, and market performance of PXG in Japan. This role leads and integrates all commercial channels—including Direct-to-Consumer (DTC), Wholesale, and Retail—while building a high-performing organization to accelerate brand growth and market share.

The Commercial Sales Director will oversee sales, and retail execution, whilst working with operations and marketing to ensure a seamless, premium customer experience across all touchpoints. As a key member of the International Leadership Team, this role partners closely with global stakeholders to align on strategy while tailoring execution to the Japanese market.

Key Responsibilities

Strategic Leadership & Market Development

• Own and deliver the Japan market strategy, including 3–5 year commercial and operational planning across DTC, Wholesale, and Retail
• Identify and capitalize on growth opportunities based on deep understanding of Japanese market trends, consumer behaviour, and competitive landscape
• Strengthen PXG’s brand positioning and market presence in Japan
• Build, lead, and develop a high-performing, cohesive team across commercial, retail, and marketing functions, fostering strong collaboration, accountability, and a unified culture.   

Commercial Performance (DTC, Wholesale & Retail)

• Lead all revenue-generating channels, including:

- E-commerce and digital (DTC)

- Wholesale partnerships and distribution

- Owned retail stores and experiential formats

• Ensure alignment and optimization across channels to maximize total market performance
• Drive retail excellence, including store performance, customer experience, and operational standards

Financial Ownership

• Full ownership of Japan P&L, including budgeting, forecasting, and resource allocation
• Ensure efficient investment across marketing, retail, and commercial functions to deliver strong ROI

Brand & Marketing Leadership

• Work with International and in-country marketing resource to ensure campaign execution, product launches, and go-to-market strategies.
• Drive brand awareness and demand generation through locally relevant marketing strategies
• Ensure consistency of global brand standards across all communications and consumer touchpoints

Team & Capability Building

• Build, lead, and develop a high-performing local team across commercial, retail, and marketing functions
• Recruit and manage external partners, agencies, and key stakeholders
• Foster a strong performance culture aligned with PXG values

Market Intelligence & Competitive Strategy

• Lead market research and analysis to inform strategic decisions and forecasting
• Monitor competitive activity and develop effective counterstrategies

Experience & Education

• 5+ years of senior leadership experience
• Proven track record managing multi-channel businesses (DTC, Wholesale, Retail)
• Prior experience in the golf, sports, or premium/luxury consumer goods industry preferred
• Fluency in both English and Japanese

Key Skills & Competencies

• Strong leadership presence with the ability to influence at all levels
• Strategic mindset with a hands-on, results-driven approach
• Deep understanding of the Japanese consumer and retail landscape
• Excellent decision-making in fast-paced, dynamic environments
• Outstanding communication and presentation skills
• High level of integrity, professionalism, and accountability
• Entrepreneurial mindset with strong ownership mentality

Additional Requirements

• Willingness to travel 20–30% domestically and periodically to global headquarter